photo of Rene Moolenaar

Dr Rene Moolenaar

Post:Associate Professor in Strategy (Strategy and Marketing)
Location:JUBILEE BUILDING JUB-142
Email:R.Moolenaar@sussex.ac.uk

Biography

Currently:

2024: Navigate Video (navigatevideo.com) -ÌýNon-Executive Director

2023: Crunch (www.crunch.co.uk) - Non-Executive Director

2011: ÑÇÖÞÇéÉ« Business School - Associate Professor Strategy (Emeritus)

2004: Prism Strategy & Management -ÌýDirector

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Career history:

2000: Invaluable: Chief Executive Officer

1998: Line One (Tiscali): Marketing & Commercial Director

1996: United News & Media: Marketing and Commercial Director

1994: Philips Media: European Head of Marketing

1989: Philips Media: Product Manager (The Netherlands)

1986: Philips Research: Research Assistant (The Netherlands)

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Education/qualifications:

2023: Doctorate in Business Administration (DBA)

2017: Senior Fellow of the Higher Education Academy (SFHEA)

2013: Blue Ocean Strategy Simulation certified instructor and MarkStrat certified instructor.

1993: Masters in Marketing from the Dutch Institute of Marketing (NIMA A, B and C)

1989: Post Graduate Degree Control Engineering (The Netherlands)

1986: BSc engineering (The Netherlands)

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Role

I am a senior academic in strategy & marketing, conducting and translating research & scholarship into practical insight whilst applying innovative pedagogy. ÌýAlongside this, I am a senior industry executive with extensive board-level and NED experience across innovative and creative businesses. I skillfully operate across these two ‘worlds’ to benefit both.

Community and Business

SELECTED INVITED TALKS, WORKSHOPS AND CONFERENCE ACTIVITY

Moolenaar R.W.J. and Gagliesi G. (2025). SAISA study presentation. QMUL 4th International Conference in Education and Scholarship.

Moolenaar R.W.J. (2024). Proactively seeking research/scholarship impact - a case study. ÑÇÖÞÇéÉ« Business School Strategy & Marketing Scholarship FestÌý

Moolenaar R.W.J. (2024).ÌýÌýLearnings from creating a bespoke module GPT. Sussex Education Festival.Ìý

Moolenaar R.W.J. (2024). Professional Services at the forefront of carbon reduction. ÑÇÖÞÇéÉ« Business School Sustainable Learning and Teaching festival.Ìý

Moolenaar R.W.J. (2024). Learnings from two AI projects. ÑÇÖÞÇéÉ« Business School Sustainable Learning and Teaching festival.Ìý

Pearson A., Faruque M. and Moolenaar R.W.J. (2023). Carbon Literacy Training. series of four workshops. ÑÇÖÞÇéÉ« Business School Professional Services.Ìý

Moolenaar R.W.J. (2022). Developing University-Industry relationships via placements – a new framework for additional value co-creation. ÑÇÖÞÇéÉ« Business School Teaching & Learning FestivalÌý

Moolenaar R.W.J. (2019). Developing the first ODL module – a blank sheet of paper. ÑÇÖÞÇéÉ« Learn to Transform: The Pedagogic Revolution, TED Talk.

Moolenaar R.W.J. and Ricca-McCarthy (2020-2024), various webinars on strategic management.

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